Artificial Intelligence (AI) is quickly being adopted across the insurance industry. Generative AI, which is the AI technique that produces new content (think ChatGPT), has unique capabilities, use cases, and opportunities for the insurance industry that can add long-term value. 

This report by Gartner® dives into how generative AI can benefit insurance processes, including: 

  • “Improving self-service through improved chatbots and conversational AI capabilities  
  • Enhancing document processing and ingestion capabilities through the addition of content summarization to help with document intelligence and understanding 
  • Summarizing content including a summary of “my policy” for policyholders or competitive intelligence for marketing purposes” 
  • And more! 

Check out the research for full insights. 

Source: Gartner, What Role Does Generative AI Have in the Insurance Industry?, Kimberly Harris-Ferrante, Richard Natale, 20 June 2023.  

GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved.

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