This article was originally published by Destination CRM.

Gryphon Networks, a provider of voice-driven sales technology, has rebranded as gryphon.ai to reflect the evolution of the company and its recent launch of artificial intelligence-powered sales tools.

“gryphon.ai marks a new era in our company’s evolution. This rebranding reflects our vision and the AI-driven products we are introducing to the sales technology market as we continue to accelerate growth and innovation while remaining a leader in the compliance space,” said gryphon.ai CEO Jeff Fotta in a statement.

Gryphon provides sales teams with automatic capture and control of all phone activity from any device and AI-powered conversation intelligence technology with sentiment detection to score live calls and identify key coaching moments.

“This is a major milestone for the company as we continue to deliver superior sales results for our clients,” said Greg Armor, executive vice president of gryphon.ai, in a statement. “gryphon.ai is now positioned to become synonymous with AI-driven sales tech as the market for these tools continues to grow rapidly.”

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