Company Spotlight

Background

• Telecommunications leader with 2600+ locations across the U.S.  
• Operational challenges led them to acquire a prepaid wireless company  
• Transitioning to a postpaid model to become a major mobile carrier in the U.S.  

Challenge

• Engaging in more intensive subscriber acquisition efforts 
• Increasing customer upsell and retention  
• Expanding sales efforts beyond their retail stores  
• Developing new marketing campaigns tailored to a competitive postpaid market 
• Mitigating regulatory risk is crucial since a prior TCPA lawsuit led to a multi-million-dollar payout 

Solution

• Real-time contact compliance that blocks illegal communications to prevent regulatory risk 
• Centralized compliance enforcement that can support remote personnel and adapt as they scale their outreach efforts  
• Custom controls for identifying legal and business-specific exemptions to maximize reach while maintaining regulatory compliance 

Results

• 49% increase in contacts from 2023 to 2024 
• Expanded multi-channel reach year-over-year with company-specific exemptions: 
  • Phone: 99% to 100% 
  • Text: 88% to 94% 
  • Email: 70% to 89% 
• Potential to re-establish marketing outreach to 2.25+ million customers, driving millions in revenue potential 

Why Gryphon?

• Trusted partner, providing ongoing strategic support that enables them to focus on their business rather than the regulatory environment  
• Comprehensive solution, providing enterprise-grade contact compliance so they can confidently expand their marketing footprint  
• Platform flexibility, delivering compliance protection regardless of tech requirements 

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